UiTM, College of Computing, Informatics and Mathematics
(2013)
CMP543: Strategic communication management / College of Computing, Informatics and Mathematics.
[Teaching Resource]
(Unpublished)
Official URL: https://aims.uitm.edu.my
Abstract
This course intends to expose students on the strategic management of communication foundations in privation corporations, NGOs and government organisations. It focuses on all vital elements in composing the effective communication strategies to achieve organisational goals. Students will also be taught on how organisations sustain their competitive advantage, remain relevant and overcome obstacles via the roles of communication strategists.
Metadata
| Item Type: | Teaching Resource |
|---|---|
| Creators: | Creators Email / ID Num. UiTM, College of Computing, Informatics and Mathematics UNSPECIFIED |
| Subjects: | L Education > LB Theory and practice of education > Curriculum L Education > LG Individual institutions > Asia > Malaysia > Universiti Teknologi MARA |
| Divisions: | Universiti Teknologi MARA, Pahang > Jengka Campus |
| Keywords: | Syllabus, academic, UiTM |
| Collections: | AIMS UiTM |
| Date: | 2013 |
| URI: | https://ir.uitm.edu.my/id/eprint/91188 |
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