A study on customers perception toward imperial international hotel's customer reception service / Aizuddin Norhafiz Ahmad

Ahmad, Aizuddin Norhafiz (2008) A study on customers perception toward imperial international hotel's customer reception service / Aizuddin Norhafiz Ahmad. [Student Project] (Submitted)

Abstract

Imperial International Hotel is one of the hotels that are new to the market. This hotels managed by the Panji Hotel Management with the sister hotel Radius International Hotel. Imperial International Hotel is located at Warisan Square building, in Kota Kinabalu city, Sabah. Since Imperial International Hotel is still new, it is formally launched its operation on late of the year 2007. As usual, off course they do have rules and guidelines or even code of conduct emphasized to their employee by the superiors during their training but it may be different from the customers view. On top of this, Panji Hotel Management are a subsidiary to another company which is Panji Keagungan. This company are owned and managed by bumiputra people. The top three players are as follows, Datuk Mahrufs Mohd Zakaria. Holds a Bachelor in Business Management (United Kingdom) Advance Diploma in Management (United Kingdom). Diploma graduate in Development Administration (United Kingdom). He has worked 10 years with State Government of Sabah. The last post he held in the government was as Assistant Secretary (Development) at Ministry of Works State Government of Sabah and mainly responsible in planning, development and financial administration at the ministry. Later in 1988, he formed his own company, Panji Keagungan Berhad and now, he is the major shareholder of the company. He is involved in all aspects of administration and operation of the company.

Metadata

Item Type: Student Project
Creators:
Creators
Email / ID Num.
Ahmad, Aizuddin Norhafiz
2006831527
Contributors:
Contribution
Name
Email / ID Num.
Advisor
Jamil, Mat Yasin
106072
Subjects: B Philosophy. Psychology. Religion > BF Psychology > Perception
H Social Sciences > HF Commerce > Customer services. Customer relations
Divisions: Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Business and Management
Programme: Bachelor of Business Administration (Hons) Marketing
Keywords: Customer reception service; Consumer perception; Hotel
Date: 2008
URI: https://ir.uitm.edu.my/id/eprint/88548
Edit Item
Edit Item

Download

[thumbnail of 88548.pdf] Text
88548.pdf

Download (1MB)

Digital Copy

Digital (fulltext) is available at:

Physical Copy

Physical status and holdings:
Item Status:
Processing

ID Number

88548

Indexing

Statistic

Statistic details