Purchasing Behavior of UiTM Student Sabah Branch on Belt / Haslina Hasan

Generally, my research is about purchasing behavior of Universiti Teknologi MARA (UITM) fulltime students Sabah branch on belt. In this research, I want to know what are the problem that students have faced in buying of a pair of belt. The problems that I want to know is what are the student's satisfaction in term of usage of the belt, the quality, price, brand and color. The purpose or objective of my research is to identify student purchasing behavior on belt in Universiti Teknologi MARA, Kota Kinabalu campus, know exact percentage among both male and female student in term of their purchasing behavior and student satisfaction towards lenses. When conducting this research, I made 120 copies of questionnaires which consist of 15 questions and to be distributed to 120 respondents. My respondents are fulltime student in Universiti Teknologi MARA Sabah branch. After I finished contributed 120 questionnaires and collected the questionnaires, I analyzed it using SPSS 15.0 Evaluation Version Production Mode Facility software to analyze the questionnaire easier for me. Where it includes the data analysis, output, cross tab and with bar and pie graph. Finally, I provide a final report which consists of my findings. This is the complete report which determines all of my problems, experience, and limitations. I hope that my findings will be useful for students or researchers for better decision and purchase a lenses.