Siti Akila Enterprise / Nurul Wajihah Sami'on ... [et al.]

Sami'on, Nurul Wajihah and Jauhari, Nur Syazana and Rosman, Nurul Aqilah Syahirah and Amad, Nur Afira and Mohamad Nasir, Nurul Nashtasha and Yacob, Syamimi Syasya (2019) Siti Akila Enterprise / Nurul Wajihah Sami'on ... [et al.]. [Entrepreneurship Project] (Unpublished)

Abstract

Siti Akila Enterprise is a company 100% of bumiputra by Encik Halim which produces bakery products and frozen foods. The name of Siti Akila is taken from his youngest daughter’s name. The company has started his business since 2004 until now and it has been for 15 years. He run his business at TL 72, Kampung Parit Haji Idris, 84800 Bukit Gambir, Ledang, Johor. The operation of his factory start from 7:30 a.m until 2:00 p.m. He run this business with his wife and around 10 workers who help them to produce the products. This company has successfully marketed their products through agent’s sale and agent appointed in every district and state entire Malaysia.

This company purpose is to control quality and improve the products in the future. He did not want to missing the original taste of the traditional cakes that he produces. It also because he want to keep the relationship with his regular customers by the taste of the products.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Sami'on, Nurul Wajihah
2018260626
Jauhari, Nur Syazana
2019728839
Rosman, Nurul Aqilah Syahirah
2019717857
Amad, Nur Afira
2018206352
Mohamad Nasir, Nurul Nashtasha
2018653932
Yacob, Syamimi Syasya
2018223514
Contributors:
Contribution
Name
Email / ID Num.
Thesis advisor
Mohd Noor, Jannah Munirah
UNSPECIFIED
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
T Technology > TX Home economics > Nutrition. Foods and food supply
Divisions: Universiti Teknologi MARA, Johor > Segamat Campus > Faculty of Business and Management
Keywords: Siti Akila Enterprise, bakery products, frozen foods, entrepreneurship
Date: 2019
URI: https://ir.uitm.edu.my/id/eprint/87037
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