Customers preferences in selecting Islamic banking a case study in Selangor area / Syed Adib Aiman Syed Jaafar

Syed Jaafar, Syed Adib Aiman (2014) Customers preferences in selecting Islamic banking a case study in Selangor area / Syed Adib Aiman Syed Jaafar. [Student Project] (Unpublished)

Abstract

In this chapter will be discuss the background of study, problem statement in our study, research question, research objective, significant of study and summary in Chapter 1. This research is focused on the customer preferences in selecting of Islamic banking: a study in Selangor area. In background of study, this research will discuss about dependent and independent variables. Dependent variable in this research is customer's preferences and the independent variables are cost benefit, strictly compliance to Islamic Syariah, convenience and influence of friends and social.

Metadata

Item Type:	Student Project
Creators:	Creators Email / ID Num. Syed Jaafar, Syed Adib Aiman 2012663842
Contributors:	Contribution Name Email / ID Num. Thesis advisor Noh, Mohd Khairul Ariff UNSPECIFIED
Subjects:	H Social Sciences > HF Commerce > Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling H Social Sciences > HJ Public Finance > Finance, Islamic
Divisions:	Universiti Teknologi MARA, Johor > Segamat Campus > Faculty of Business and Management
Programme:	Bachelor of Business Adminitrations (HONS) Islamic Banking
Keywords:	Islamic banking
Date:	2014
URI:	https://ir.uitm.edu.my/id/eprint/81720