Determinants for customer satisfaction toward service quality of agro bazaar at Kampung Serpan, Asajaya / Jason Conrad Markus

Markus, Jason Conrad (2016) Determinants for customer satisfaction toward service quality of agro bazaar at Kampung Serpan, Asajaya / Jason Conrad Markus. [Student Project] (Unpublished)

Abstract

Kedai Rakyat Agrobazaar are one of the business premises that owned by the local entrepreneurs by conducting retail business of daily essential items, offering competitive prices with a display of attractive, systematic, neat and uniform image throughout the country. (Federal Agricutural Marketing Authority). The establishment of Kedai Rakyat Agrobazaar was the idea of the former Prime Minister, Tun Abdullah Haji Ahmad Badawi due to the following issues of soaring prices of basic items affecting from the rising of oil prices that certainly burden the lives of low and middle income people in Malaysia. It was decided in a meeting of Menteri Besar, Meeting No. 105, on 20 July, 2008, for ICUJPM to be given the role as the project coordinator of the Kedai Rakyat Agrobazaar, while FAMA being the implementing agency. (Federal Agricutural Marketing Authority).

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Item Type: Student Project
Creators:
Creators
Email / ID Num.
Markus, Jason Conrad
2013314189
Subjects: H Social Sciences > HF Commerce > Business
H Social Sciences > HF Commerce > Consumer satisfaction
Divisions: Universiti Teknologi MARA, Sarawak > Kota Samarahan Campus > Faculty of Business and Management
Keywords: Kedai Rakyat Agrobazaar, customer satisfaction
Date: 2016
URI: https://ir.uitm.edu.my/id/eprint/78150
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