Abstract
Chocoflood Café offers a variety of chocolate products and is well rated for its customer service ratings and successful business outcomes. The Chocoflood Café is appropriate for a wide age range, including working adults and teens. The team eagerly anticipates customer input. Since Chocoflood Café is a new company, there are a lot of factors to consider ensuring that it can compete with other chocolate cafes. Working adults today are always looking for a good place to relax and do their work or to come for a quick bite during their work break hours with co-workers but the price of the menu in most dine-in chocolate cafés are too high. As a result of the Chocoflood Cafe's low prices, the staff seizes this opportunity to increase sales. So, Chocoflood Café market potential is adults within the age of 30 to 40 years old at Petaling Jaya as they can afford our slightly pricey menu and most of the citizens in Petaling Jaya among 25 to 39-year-olds. The four (4) key employees who manage the Chocoflood Café which is manager, financial manager, executive marketing manager and operating manager. Each key employee is essential to the success of the company and ensures that it is known across the world. According to observations, Chocoflood Café targets a wide range of clients due to its location in Petaling Jaya, which makes it simple to attract customers there. In addition, the location is perfect since it places our Chocoflood Café next to a grocery, a school, and other important places. The team is certain that the corporate financial status statement will help it reach its goal. Expected return from Chocoflood Café’s is RM 20,374 where there is the loan in the estimate. Project cost from Chocoflood Café is RM 58,385 in monthly. So, it is reasonable because Chocoflood Café need to buy may raw material from the suppliers due to the many customers came to the café. Chocoflood Café is certain that word will get out about our cafe because of the excellent quality services and well-educated background of the business partner. The Chocoflood Café offers a variety of chocolate toppings, including Oreo, almonds, and vanilla. The chocolate topping is very recently baked, has a long shelf life, and an elevated level of oxidative stability, all of which improve the chocolate's quality. The health and wellness of the consumer and the calibre of the chocolate are especially important to Chocoflood Café. Finally, Chocoflood Café predicts that the demand for chocolate will rise yearly.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Md Zin, Nur Arina 2020895164 Rosli, Nur Aqilah 2020617412 Mohd Isa, Nur Alia Natasya 2020830648 Juhari, Nur Husna Syahida 202047560 |
Contributors: | Contribution Name Email / ID Num. Advisor Ismail, Muhammad Imran 317162 |
Subjects: | H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Planning. Business planning. Strategic planning H Social Sciences > HD Industries. Land use. Labor > Food industry and trade. Halal food industry. Certification |
Divisions: | Universiti Teknologi MARA, Johor > Pasir Gudang Campus > Faculty of Chemical Engineering |
Keywords: | Business plan, Entrepreneurship, Cafe, Chocolate products |
Date: | 2023 |
URI: | https://ir.uitm.edu.my/id/eprint/76092 |
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