Abstract
Five partners make up this partnership-based business, and they each hold a key position within the organization. For example, the general manager also serves as the administration manager, marketing manager, operational manager, and financial manager. After we make a careful decision, we decided to sell a new car accessories product which is can protect our under-car part when driving through speed bump. Our company's name, Protokaar, was developed through a brainstorming process between each partnership. The word "proto" is derived from the word "protection," and our product will shield your car from any harm and human or technological error. The word "Kaar" is derived from the word "car," which we have altered in both pronunciation and spelling to make it sound posher and more appealing. We offer our customers a protector called "BUMPERFIX" to prevent their cars' undercarriages from being damaged by speed bumps while they are being driven through them, especially if the car is lowered. The location for our factory and office Is located at Jalan Pasir Putih, Pasir Gudang, Johor. The reason of choosing this place is because of the lifestyle of the people itself. From our observation, people in this location tend and enthusiast to have a lowered car for themselves because of style and trend. We also see this place having the potential to become one of the car lovers' paradises because there are many shops selling car accessories, and it is simple for us to market and sell our product in those shops. Our company will ensure that our employees give their all to provide the best service to our customers. To ensure the security of our product users, our business will also make sure that our products are of high quality and made of durable materials. For the target of this company, we sincerely believe that our company will be one of the largest companies producing car accessories in the automotive industry in the future.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Aznam, Azulaifiz Fauzan 2020882052 Mohd Riduan, Irfan Yusuf 2020877814 Mohd Taufek, Muhamamad Izzat Hafizi 2020471568 Mohd Fadzil, Muhamad Arif Hakimi 2020610442 |
Contributors: | Contribution Name Email / ID Num. Advisor Yasin, Mohd Hanafie 302481 |
Subjects: | H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Planning. Business planning. Strategic planning H Social Sciences > HD Industries. Land use. Labor > Automobile industry and trade |
Divisions: | Universiti Teknologi MARA, Johor > Pasir Gudang Campus > Faculty of Mechanical Engineering |
Keywords: | Business plan, Entrepreneurship, Car accessories |
Date: | 2023 |
URI: | https://ir.uitm.edu.my/id/eprint/76001 |
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