Abstract
For this ENT530 course group project, each student partner must choose a product and use Facebook for an online marketing campaign. Students are free to register as a reseller or agent, or to build their own product to sell online. We came up with the water bottle Aesthetic Botoru after deliberating and selecting the ideal product.
For this project, each partner must collect all essential product information. First and first, partners must discuss their offerings. What characteristics does this product possess in order to be an excellent and distinctive product? In order for this product to sell effectively, partners must pinpoint each weakness and distinctiveness.
Furthermore, because they already have some experience, students must be motivated by this initiative in order to know how to operate their own firm in the future. This means that each student must be able to use what they've learnt in the business regarding motivation and qualities. Students must be able to discuss some real-life situations they have encountered and understand how to improve oneself in order to be more entrepreneurial.
Metadata
| Item Type: | Entrepreneurship Project |
|---|---|
| Creators: | Creators Email / ID Num. Mohd Hilmi, Farah Najihah 2021885992 Mohd Asari, Suhaila 2021454846 |
| Subjects: | H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing T Technology > TX Home economics > Nutrition. Foods and food supply > Beverages |
| Divisions: | Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Business and Management |
| Keywords: | Aesthetic Botoru, facebook, sales, water bottle, thermal flask |
| Date: | 2022 |
| URI: | https://ir.uitm.edu.my/id/eprint/71178 |
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