Abstract
With the development of Internet, e-commerce is developing rapidly in Malaysia a a new way for online business transaction. Therefore, it is important for this research paper to identify the determinants of consumer satisfaction towards e-commerce for among government ervant in Hospital Seberang Jaya, Pulau Pinang. A total of 110 ecommerce users had participated in this research. The findings revealed that website design, payment method, information quality, security and privacy are positively related to customer satisfaction towards e-commerce among government servant in Hospital Seberang Jaya, Pulau Pinang. Data are gathered through survey among the government servant in Hospital Seberang Jaya, Pulau Pinang which has experience in e-commerce.
Metadata
Item Type: | Thesis (Degree) |
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Creators: | Creators Email / ID Num. Ramli, Muhamad Hafis UNSPECIFIED |
Contributors: | Contribution Name Email / ID Num. Thesis advisor Hashim, Mimi Zazira UNSPECIFIED |
Subjects: | H Social Sciences > HF Commerce > Consumer satisfaction H Social Sciences > HF Commerce > Electronic commerce J Political Science > JS Local government. Municipal government > Local government |
Divisions: | Universiti Teknologi MARA, Kelantan > Machang Campus > Faculty of Business and Management |
Programme: | Bachelor in Office Systems Management (Hons.) |
Keywords: | E-commerce, online business transaction, Hospital Seberang Jaya, Pulau Pinang |
Date: | 2014 |
URI: | https://ir.uitm.edu.my/id/eprint/70016 |
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