Giftbox by Aihijab / Norsazlina Muhammad

Muhammad, Norsazlina (2021) Giftbox by Aihijab / Norsazlina Muhammad. [Entrepreneurship Project] (Submitted)

Abstract

In these projects I have decided to give my business name as a Giftbox by Aihijab. This business is a new business that I have started doing in an online business because I want to try something that challenges me to do it.
The reason why I choose these ideas is because I really love to wear something that is simple but nice to look at, so I have decided to produce a collection of ‘tudung’ that is a shawl category. This is because shalw is the ‘tudung’ that is very easy and cute to wear even in rushing time and can still look more pretty by using a simple design. So, I think why not try to produce one product that is useful for customers, especially for the younger generation, that of course has to manage money to shop for other things that are important to use.
Other than that, during starting this business, of course, I need a lot of energy and effort to make sure all the plans that I have decided are going through and, of course, I must be ready to be positive by handling any current hard situation. So, by doing these activities I must to handle how to manage my cost of production and at the same time must to maximum the profits because to be a good business, the management of budget is very important to ensure the business operations go well and get good feedback from customers.
Next, in this business I must think about what is a good idea by packaging my own products to make sure they are delivered to customers in good condition and, of course, still look nice with the premium quality. So, I have decided to use soft tissue paper to pack my shawl and then I tight with a vantage robe to look more styles and old looking. And then, I want to reduce it by using a lot of box paper that is not easy to recycle. Not only that, I have decided to thank my customers for customizing the note to give a special note for someone to give as a present. Lastly, to attract the customers, I try to give some discounts for a certain day to buy the products at low prices. And then, to promote my business, I’m using a social media platform which is a Facebook page to share my products since the FB platform is the number one media that is always used by each person in the world and has good facilities to edit.

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