Burger Mok / Muhammad Daniel Rahmat ... [et al.]

Rahmat, Muhammad Daniel and Mohaini, Ali Imran and Mohd Isnin, Muhammad Shamsul Bahri and Herman, Aiman Amanda Syahirah and Daud, Shafwatunnur (2021) Burger Mok / Muhammad Daniel Rahmat ... [et al.]. [Entrepreneurship Project] (Unpublished)

Abstract

Our business has been registered as "Burger Mok". BurgerMok is a widely developed online business. The business was built by a Bachelor of Arts student in Culinary Arts. So, they decided to go out with fast food which is BurgerMok.
The business idea of ​​the food truck and delivery is based on their own experience and get the idea while they are learning. Because this burger food is very popular with many people and because of that, their own ideas in producing their own burgers arose.
Like other businesses, BurgerMok also cannot escape challenges in their day -to -day business operations. Healthy Food does not have an effective marketing strategy however, they are very confident that this BurgerMok business can be expanded widely if it has the right marketing and tactics.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Rahmat, Muhammad Daniel
2020987751
Mohaini, Ali Imran
2020968015
Mohd Isnin, Muhammad Shamsul Bahri
2020960231
Herman, Aiman Amanda Syahirah
2020984649
Daud, Shafwatunnur
2020987669
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HF Commerce > Business
H Social Sciences > HF Commerce > Electronic commerce
T Technology > TX Home economics > Cooking
Divisions: Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Hotel and Tourism Management
Keywords: Burger Mok, business, marketing strategy, hamburger, burger
Date: 2021
URI: https://ir.uitm.edu.my/id/eprint/67059
Edit Item
Edit Item

Download

[thumbnail of 67059.pdf] Text
67059.pdf

Download (4MB)

Digital Copy

Digital (fulltext) is available at:

Physical Copy

Physical status and holdings:
Item Status:

ID Number

67059

Indexing

Statistic

Statistic details