Kopi Duniawi / Muhammad Khusairi Johari ... [et al.]

Johari, Muhammad Khusairi and Zolkiple, Muhammad Nur Afiq and Mohd Yusof, Muhammad Iman Irfan and Johan, Sarizan and Johari, Faiz Haikal (2022) Kopi Duniawi / Muhammad Khusairi Johari ... [et al.]. [Entrepreneurship Project] (Unpublished)

Abstract

Our business is named Kopi Duniawi. Kopi Duniawi serves beverages such as coffees and teas. We also served mouth-watering baked goods and snacks. The location of UiTM Pasir Gudang illustrates that most of our customers are student and staff who always consume the goods at a reasonable price. The workers and students who work and study there are our major objective, as our cafe is very close to some institutions and the workplace. Other than that, there are a few shopping complexes nearer. We are the only café around the area that is the big attraction to our customers, and our shop is unique. With a reasonable price our marketing strategy concentrates more on the quality. By using social media, we also promote more over our business and placed a very huge billboard at our cafe. We hope that many people there will know our cafe by doing this. We want our cafe become attraction, because it has its own signature and it's got some space for our Instagram, Facebook and other applications to capture shots

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Johari, Muhammad Khusairi
2019236074
Zolkiple, Muhammad Nur Afiq
2019298302
Mohd Yusof, Muhammad Iman Irfan
2019228198
Johan, Sarizan
2019438804
Johari, Faiz Haikal
2019428082
Contributors:
Contribution
Name
Email / ID Num.
Advisor
Mazlan, Nurul Farhana
321611
Subjects: H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Planning. Business planning. Strategic planning
T Technology > TX Home economics > Nutrition. Foods and food supply > Beverages > Tea, coffee, cocoa, etc.
Divisions: Universiti Teknologi MARA, Johor > Pasir Gudang Campus > Faculty of Mechanical Engineering
Keywords: Business plan, Cafe, Coffee, Tea
Date: 2022
URI: https://ir.uitm.edu.my/id/eprint/63411
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