Abstract
This study was conducted to study the effectiveness of online application as a selling platform for burger (Case Study : Burger K). This study includes 2 objectives which is to analyse the convenience of using online application by customer and to study the effectiveness of online application as a selling platform for selling burger. As we all know, online application nowadays has play a big role in business for selling product or services. To get the information on how efficient online application as a selling platform, a quantitative method has been used to collect data from respondents to get specific results. Journals, articles and others internet resources also has been used as supporting data. Throughout this study, researcher can prove that online application is an efficient method to sell burger and in the meantime it can promoting the business as well.
Metadata
Item Type: | Thesis (Degree) |
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Creators: | Creators Email / ID Num. Bahasaruddin, Muhammad Irfan 2020986333 |
Contributors: | Contribution Name Email / ID Num. Advisor Tengku Hariffadzillah, Tengku Shahril Norzaimi 213295 |
Subjects: | H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing H Social Sciences > HF Commerce > Marketing > Telemarketing. Internet marketing Q Science > QA Mathematics > Instruments and machines > Electronic Computers. Computer Science > Computer software > Application software |
Divisions: | Universiti Teknologi MARA, Melaka > Alor Gajah Campus > Faculty of Art and Design |
Programme: | Bachelor of Graphic Design (Hons) (AD241) |
Keywords: | Online application; Selling platform; Business; F&B |
Date: | 2022 |
URI: | https://ir.uitm.edu.my/id/eprint/63068 |
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