Abstract
The name of small business that we choose is restaurant MKA 1991 Tomyam. The business located in Bandar Tun Razak, Jengka, Pahang. The mission of MKA 1991 Tomyam is to maintain the number of customers who come to the restaurant and maintain the business sales every month. For the vision, they want to open more branches around Malaysia.
The objective of MKA 1991 Tomyam is to attract university students who study in Jengka to visit and dine-in at their restaurant. MKA restaurant’s used banner to promote their products and services. The operating hours of their restaurant is 3.00 pm till 1.00 am and the business hour is 4.30 pm till 12:30 am. Their restaurant specialties are they have variety of hot plate menus to choose according to the customers' requests and preferences.
MKA 1991 Tomyam open their restaurant in September 2017. The total amount of MKA 1991 Tomyam’s employees is 9 staff including waiters and chef. The starting amount of modal to open their restaurant is around RM400,00 including renovation and all equipment in the restaurant. On the first year, the sales are around RM1000 per day. Then, for the second and third year is around RM1500 – RM2500 per day.
Besides that, the problem that MKA restaurants faced is lack of space area and unpredictable weather. Therefore, the best solution they can come up with is to renovate their restaurant to make it more spacious and comfortable. Therefore, there is no limited space to eat despite having many customers at the same time.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Ahmad Kamil, Fatin Nursyuhada 2020898844 Mohd Shahraen, Afiqah Nabilah 2020628752 Mazli, Nur Afika 2020869288 Azman, Noradlina Afiza 2020828832 Zol Arduan, Izazi Naqiyah 2020859848 Yusri, Balqis Najiha 2020816772 |
Subjects: | H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty H Social Sciences > HF Commerce > Business T Technology > TX Home economics > Restaurants, cafeterias, tearooms, etc. |
Divisions: | Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Business and Management |
Keywords: | MKA 1991 Tomyam, case study, company, restaurant |
Date: | 2021 |
URI: | https://ir.uitm.edu.my/id/eprint/61364 |
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