Plein / Nur Syafiqah Murat

Murat, Nur Syafiqah (2021) Plein / Nur Syafiqah Murat. [Entrepreneurship Project] (Unpublished)

Abstract

This report is about doing entrepreneurship using social media platform. In this task, the author is given to promote her products using a Facebook page for her online marketing campaign. The author chooses food and beverages as her business category and the name of her company is PLEIN and Sdn.Bhd. as her type of business. She chooses to sell bread and desserts as product selling.
Here in this report, contains Go-Ecommerce registration for her to register every detail of her business including her business official Facebook page with its URL. In PLEIN official Facebook page consists of 7 teasers, 16 copywriting of hard sell and 16 copywriting of soft sell with some graphics to make the content more interesting. This report also mentions the organizational chart, business mission, its descriptions of products and services and the price list of every category of the food.

Metadata

Item Type:	Entrepreneurship Project
Creators:	Creators Email / ID Num. Murat, Nur Syafiqah 2021196437
Subjects:	H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing T Technology > TX Home economics > Cooking > Baking. Confectionery > Desserts, pies, and puddings. Pastry
Divisions:	Universiti Teknologi MARA, Selangor > Puncak Perdana Campus > Faculty of Information Management
Keywords:	Plein, facebook, sales, bread, desserts
Date:	2021
URI:	https://ir.uitm.edu.my/id/eprint/61027