Aifizani's Pineapple Valley / Mohd Rafidi Kamaruddin ... [et al.]

A comprehensive business plan helps us to analyze and evaluates the viability of our proposed project. This business plan is a guideline for us for running the business efficient and effectively. In order to running the business "Aifizani's Pineapple Valley", four aspect of area must be given a serious attention. Begin with administration plan, marketing plan, operational plan and lastly financial plan. Administration plan consists of a managerial aspect such as organized and managed our daily business operation. In administration plan, it shows the ability to divide the task according to specified manager function based on qualification and skills. Operational plan is the most important part in business operation activities such as ordering and stocking in order t meet our expectation and satisfaction. In general, operation plan provide the systematic flow process, effective working schedule to meet the company requirement and also to meet the customer satisfaction. Marketing plan is a pulse of the company in order to achieve higher profit and maintain the image of the company in the market. In marketing plan, it can direct us on how to determine our own market target, product concept and forecasted sales. Marketing strategies is needed for producing the best product and the best services to our customers.