Abstract
Cik Ani’s Bakery is a home-based bakery that focuses on trendy pudding cakes and tasty ones at affordable prices. This business is own by my mother, Rohani Binti Yahaya since 2010 at our home in Kemaman, Terengganu. Our goal is to be a neighborhood-friendly bakery that offers premium and high-quality products at a reasonable price that everyone can afford to buy for themselves or their loved ones. Our products do not focus on one flavor only but with five different flavors that make people excited to try it.
Besides, our business is based on the online platform only on Facebook. We do not serve many pudding cakes every day except for customers who make early bookings. The best part is our products are freshly baked at that time because we want to make sure that customers received the highest quality of our products. This business was run since 11 years ago that managed by Cik Ani, who was a housewife and follows her hobby that loves to bake many types of cakes and pastries include various types of bread.
Since nowadays there are many competitors in the food industry and the number of bakeries that produced high-quality cakes and pastries also increased. This makes us compete vigorously in the market. To provide the finest customer service, we will make client pleasure our number one priority. Our product will attract families, parents, teenagers, and students as it is affordable and customizable for them to write something at the pudding cakes with a small fee. This pudding cake can serve as for birthdays, engagements, picnics, anniversaries, and many more. We focus on online business because many people love to purchase something including food on social media.
Our online business on the Facebook platform has started this year and Instagram on last year. We will guarantee that our product extends into additional areas and that our present product range is varied.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Mokhtar, Nur Fatin Farhana 2021110637 |
Subjects: | H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing T Technology > TX Home economics > Cooking > Baking. Confectionery > Cakes. Cupcakes T Technology > TX Home economics > Cooking > Baking. Confectionery > Desserts, pies, and puddings. Pastry |
Divisions: | Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Hotel and Tourism Management |
Keywords: | Facebook, Sales, Cik Ani’s Bakery, baking, pudding cakes, cakes |
Date: | 2021 |
URI: | https://ir.uitm.edu.my/id/eprint/57114 |
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