ENT 530 Social Media Portfolio: Niko Crunch / Puteri Nik Nursyafika Ahmad Zaidi

Ahmad Zaidi, Puteri Nik Nursyafika (2021) ENT 530 Social Media Portfolio: Niko Crunch / Puteri Nik Nursyafika Ahmad Zaidi. [Entrepreneurship Project] (Unpublished)


This report is an attempt to understand how the Entrepreneurial Principles can be utilized in the future. Every student must take this course as part of their studies. This assignment requires the student to conduct research on how to start a business and market it.
It inspires an entrepreneurial attitude and decision-making process in students who want to pursue entrepreneurial possibilities, start new businesses, or deal with business management challenges. As a result, students must demonstrate creativity and communication abilities in the creation of a social media business.
For this report, a business named Niko Crunch byNicky that provides customers with an affordable price, tasty crunchy classic food. Originally, it was a simple Kuih Tiram that Malay people in Malaysia would eat. However, we make changes to improve the flavor, extra crunchiness, and product size. We want everyone in Malaysia to be able to buy and eat this traditional meal, not just Malays. The high quality of ingredients is used for this product. The size of product will come up with a range of variety size and flavor as to attract and fulfil our customers’ demands.
This report will outline how I was able to successfully register with Go-Ecommerce and fill out all the required information. The business's introduction will next go into detail about the company, including its name, address, organizational chart, mission, vision, description, and price list. It is stated clearly, and all information is illustrated.
Additionally, this report includes the Facebook page that was formed and received more than 100 likes. It also displays all the teasers, hard sells, and soft sells that have been created and shared on the Facebook page to attract clients. The concept for all the designs is to use a lot of pastels and bright colors to keep the customer interested in the product. Our customer was given the nickname “Titans” by us. On Facebook marketing and copywriting, I had learned a lot. Facebook is the finest medium for marketing our goods because it provides correct information to customers and is cost-effective.


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