ENT 300: Jo’s Tiramisu / Nur Zulaiqha Haziqah Mohamad Rawi

Mohamad Rawi, Nur Zulaiqha Haziqah (2021) ENT 300: Jo’s Tiramisu / Nur Zulaiqha Haziqah Mohamad Rawi. [Entrepreneurship Project] (Unpublished)


I was assigned to do an assignment about business activity where I need to conduct a business activity either sell product or offer service. The business activity can be chosen either online or offline business and it must be conducted within 3 weeks. For this business activity, I decided to sell a product which is called Tiramisu. Based on the Wikipedia, tiramisu is a coffee flavoured Italian dessert where it is made with savoiardi or ladyfingers dipped in coffee, layered with a mix of cream cheese and whipped cream and flavoured with cocoa. The recipe has been adapt in many varieties of dessert and cakes where it gives an opportunity to the product to be one of marketable product where people love simple things especially dessert. To make it more high in demand, I decided to produce the product for 20 unit a day only. This is because of the lack of time in making the dessert where I need to divide my time between making the dessert, attend classes and completing my assignments. Besides, I also having difficulties in making deliveries due to the the pandemic. It is quite danger to meet people but I manage to tell my customers and myself to always follow the Standard Operating Procedure (SOP) every time we met. I also prefer receive the payment through online banking where it is safer compared to pay by cash.


Item Type: Entrepreneurship Project
Email / ID Num.
Mohamad Rawi, Nur Zulaiqha Haziqah
Email / ID Num.
Thesis advisor
Ithnin, Hafini Suhana
Subjects: H Social Sciences > HF Commerce > Business
H Social Sciences > HF Commerce > Success in business. Performance
T Technology > TX Home economics > Cooking > Baking. Confectionery
T Technology > TX Home economics > Food service
Divisions: Universiti Teknologi MARA, Perak > Faculty of Architecture, Planning and Surveying
Keywords: Food, Business, Entrepreneurship
Date: 2021
URI: https://ir.uitm.edu.my/id/eprint/53970
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