Case Study : Kemudi Timur Elektronik Sdn Bhd / Suzainiwati Suhaimi

Suhaimi, Suzainiwati (2021) Case Study : Kemudi Timur Elektronik Sdn Bhd / Suzainiwati Suhaimi. [Entrepreneurship Project] (Unpublished)

Abstract

This is an attempt to understand how to apply the theory to real situations. As a student in Uitm Kota bharu, case study is a part of our assignment. By doing this case study we got new knowledge. We also got the opportunity to research a company of our interest
which is Kemudi Timur Elecktrnik Sdn Bhd. In the part background of study, we collect general information of the company. The company information we got is include the background, organizational structure product and achievement of the company.
Other than that, we study about how the company run their company and maintain their business. We get to know Kemudi Timur Sdn Bhd maketing,business and operational strategy. Lastly, we analysed the company Strength, weaknesses, opportunity and threat by SWOT analysis. From the analysis we done also some finding and discussion about the business issue. Based on the analyse, we also find solution to overcome the problem for the
company.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Suhaimi, Suzainiwati
2018272574
Contributors:
Contribution
Name
Email / ID Num.
Thesis advisor
Nik Muhammad Naziman, Yusrina Hayati
UNSPECIFIED
Subjects: H Social Sciences > HF Commerce > Business education
H Social Sciences > HF Commerce > Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
H Social Sciences > HF Commerce > Business communication. Including business report writing, business correspondence
Divisions: Universiti Teknologi MARA, Kelantan > Kota Bharu Campus > Faculty of Computer and Mathematical Sciences
Keywords: Wholesale Trade Industry, Electronic and electrical products, Selling and repairs electronic and electrical
Date: May 2021
URI: https://ir.uitm.edu.my/id/eprint/50414
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