Abstract
Vendor of Aiskrim Malaysia provide a multiform of flavour ice cream. With the wide variety of ice cream option customer can choose any flavour that they want and interested in.The price of an ice cream that I sell also reasonable and affordable to purchase by a customer. In accordance with the vision Vendor of Aiskrim Malaysia which intends to run a business that selling a various flavor of ice cream at an affordable price and strive harder to ensure that the business is well known and widely marketed. The price of a Milo ice cream flavour is RM 1.30. With this, a customer can purchase more than one ice cream at an economical price. Apart from that, Vendor of Aiskrim Malaysia also do a COD services but by complying with the recommended standard operating procedure (SOP) due to the occurrence of pandemic COVID-19.
Further, targeted customer in this business is Vendor of Aiskrim Malaysia target to sell and promote a wide variety of flavour ice cream to all ages and genders as ice cream have its own enthusiasts. Therefore, to make it well known I provide a great teaser, soft sell and hard sell indirectly it can influence public people to order and purchase my ice cream by looking at my posting on Facebook pages.
In brief, by using Facebook pages to market and promote Vendor of Aiskrim Malaysia I can attract more customer to purchase an ice cream because social media is a great platform to sell or promote a product and it also taught me on how to do a business and became an entrepreneur. Good entrepreneurial knowledge can help me to become a wise and quality entrepreneur.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Adzahari, Anes Nursyahera 2019814804 |
Subjects: | H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing T Technology > TX Home economics > Cooking > Baking. Confectionery > Confectionery > Ice creams and ices |
Divisions: | Universiti Teknologi MARA, Selangor > Puncak Perdana Campus > Faculty of Information Management |
Keywords: | facebook, sales, ice cream |
Date: | January 2021 |
URI: | https://ir.uitm.edu.my/id/eprint/49597 |
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