Continuous intention to use technology of online food delivery services among young adults / Shahira Ariffin …[et al.]

Ariffin, Shahira and Abdul Manan, Hasman and Ahmad, Norsiah and Muhammad, Nur Shahrulliza and Hamdan, Fairus and S Kelana, Nur Sabrina (2021) Continuous intention to use technology of online food delivery services among young adults / Shahira Ariffin …[et al.]. Advances in Business Research International Journa, 7 (1): 5. pp. 56-64. ISSN 2462-1838

Abstract

Online food delivery services have experienced tremendous growth in the food industry. Food delivery apps had gathered this opportunity adjusting to restaurant and food delivery services as an alternative to increasing income and for customers to remotely order their foods. This study aims to determine the relationship between information quality, performance expectancy, effort expectancy and social influence with continuous use intention of food delivery apps from Malaysian young adults’ context. In this study, a total of 300 sets of questionnaires were successfully collected. The data was interpreted using SPSS Version 25. At the end of the study, it was found that the results of the analysis to be a positive relationship between information quality, performance expectancy and social influence with continuous use intention of food delivery apps among young adults. This study also revealed that social influence as the most influential factor affecting continuous use intention of food delivery apps.

Metadata

Item Type: Article
Creators:
Creators
Email / ID Num.
Ariffin, Shahira
shahira@uitm.edu.my1
Abdul Manan, Hasman
hasman4697@uitm.edu.my2
Ahmad, Norsiah
a_norsiah@uitm.edu.my3
Muhammad, Nur Shahrulliza
nurshahrulliza@uitm.edu.my4
Hamdan, Fairus
mhmmdfairus@gmail.com5
S Kelana, Nur Sabrina
sabrinaskelana@gmail.com
Subjects: H Social Sciences > HF Commerce > Customer services. Customer relations
H Social Sciences > HF Commerce > Purchasing. Selling. Sales personnel. Sales executives
Divisions: Universiti Teknologi MARA, Shah Alam > Faculty of Business and Management
Journal or Publication Title: Advances in Business Research International Journa
UiTM Journal Collections: UiTM Journal > Advances in Business Research International Journal (ABRIJ)
ISSN: 2462-1838
Volume: 7
Number: 1
Page Range: pp. 56-64
Keywords: Online Delivery Food Apps, Consumer Behavior, Technology Acceptance Model
Date: May 2021
URI: https://ir.uitm.edu.my/id/eprint/49505
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