ENT 530 Social Media Portfolio: HDF.Cookies Enterprise / Muhammad Hadif Bakar

Bakar, Muhammad Hadif (2020) ENT 530 Social Media Portfolio: HDF.Cookies Enterprise / Muhammad Hadif Bakar. [Entrepreneurship Project] (Unpublished)


This social media assignment is the assignment where we student from BA2493D need to choose one product or brand from any business or create the new product. Then we should act as entrepreneur and market that product using the social media which is Facebook apps or Facebook page. By using the Facebook page, we are required to post three main component which are Teaser, Copywriting (Soft Sell) and Copywriting (Hard sell).
In order to fulfill this assignment, I have decided to be part of Raredan ent as an agent who sell their cookies. The founder is Encik Shahidan and his wife Puan Iman Athira. This cookies product which been named #bilaummibakes consists three type of flavor of cookies which are crunchy cookies, extra choc cookies and almond butterscotch cookies. Then, I have used these three products to market it using the Facebook pages and post it to the public. These brand cookies are the premium cookies types that will makes the cookies lover fall in love because the taste is very delicious and their price very affordable with the ingredients that they use is the premium one to taste like premium cookies.


Item Type: Entrepreneurship Project
Email / ID Num.
Bakar, Muhammad Hadif
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing
H Social Sciences > HF Commerce > Marketing
T Technology > TX Home economics > Cooking > Baking. Confectionery > Cookies
Divisions: Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Business and Management
Keywords: facebook, sales, cookies
Date: 11 December 2020
URI: https://ir.uitm.edu.my/id/eprint/49377
Edit Item
Edit Item


[thumbnail of 49377.pdf] Text

Download (2MB)


Fulltext is available at:
  • Bilik Koleksi Harta Intelek, Unit Terbitan Bersiri & Elektronik, PTAR Puncak Alam

ID Number





Statistic details