Case Study : Cofeeland Sdn. Bhd. / Nur Azmina Husna Noraminasrun

Noraminasrun, Nur Azmina Husna (2021) Case Study : Cofeeland Sdn. Bhd. / Nur Azmina Husna Noraminasrun. [Entrepreneurship Project] (Unpublished)

Abstract

Coffeeland®, a home grown leading manufacturer of premium Ice-Blended Coffee and Beverages in the Asia region, serving in HORECA industry for the past 20 years. Coffeeland is known as a trend setter for this industry among hotels, franchise, cafes, restaurants and chain stores world-wide. Through a dedicated and innovative product development team, Coffeeland has constantly developed new products and as at to date more than three hundred (300) gourmet flavors been produced, ranging from coffee to non-coffee range including fruitty smoothies and tea range. These products are marketed under Java Blenz®, Tropicaland®, Coffeeland®, Teazane® and VeLife respectively. One of the most famous and leading brand is Java Blenz®. Today a café/restaurant would not be completed without it, as Java Blenz® has made the lifestyle complete with the range available. Coffeeland offers business opportunities to Agents/Distributors nationwide and worldwide with a win-win strategy. Presently, our overseas distributors are available in Indonesia, Philippines, Singapore, Pakistan, Jeddah, UAE and Cambodia. Leveraging on our expertise and experiences; ensuring our customers receive the finest support, service, and value.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Noraminasrun, Nur Azmina Husna
2018435676
Contributors:
Contribution
Name
Email / ID Num.
Thesis advisor
Nik Muhammad Naziman, Yusrina Hayati
UNSPECIFIED
Subjects: H Social Sciences > HF Commerce > Success in business. Performance
H Social Sciences > HF Commerce > Business communication. Including business report writing, business correspondence
T Technology > TX Home economics > Nutrition. Foods and food supply > Beverages
T Technology > TX Home economics > Restaurants, cafeterias, tearooms, etc.
Divisions: Universiti Teknologi MARA, Kelantan > Kota Bharu Campus > Faculty of Computer and Mathematical Sciences
Keywords: HORECA industry, cafes, restaurants, Premium Ice-Blended Coffee and Beverages
Date: 2021
URI: https://ir.uitm.edu.my/id/eprint/48734
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