Abstract
All Uitm student that take Principals of Entrepreneurships subject need to choose one product to sell. The purpose for this report was to analyse on what kind of marketing strategy. Nowadays we can see that most of the people have internet and social media account so that we can categorize social media as one of the famous platforms to involve in online business. For example, Facebook so that I can gain and attract customer through this social media. In this individual project, I have chosen to name my business is DailyBaked.
IDailyBaked is an online bakery company and was founded by
Muhammad Hafizuddin Bin Md Yidin in 2019. Bakery and cooking
has been a passion and it became a stepping stone to starating off as a business. The foundation of the business was to make it
accessible for people in Kuantan area to having baked goods that
mostly sell in cafe in Kuala Lumpur.
With the guidance of the subject Principles of Entrepreneurship, I
have learned to expand my business on another social media
platform which is Facebook. This subject requires us to execute an
online marketing campaign. I have chosen to proceed with
DailyBaked as it may help with the exposure of the business.
Metadata
Item Type: | Entrepreneurship Project |
---|---|
Creators: | Creators Email / ID Num. Md Yidin, Muhd Hafizuddin 2049584341 |
Subjects: | H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing H Social Sciences > HF Commerce > Marketing T Technology > TX Home economics > Cooking > Baking. Confectionery |
Divisions: | Universiti Teknologi MARA, Shah Alam > Faculty of Communication and Media Studies |
Keywords: | Facebook, sales, bakery, cooking |
Date: | 2021 |
URI: | https://ir.uitm.edu.my/id/eprint/47351 |
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