What really matters when choosing a hotel? The case of middle east tourists in Kuala Lumpur, Malaysia / Fazuin Mohd. Yusoff and Flora Shumin Chang Abdullah

Mohd. Yusoff, Fazuin and Chang Abdullah, Flora Shumin (2010) What really matters when choosing a hotel? The case of middle east tourists in Kuala Lumpur, Malaysia / Fazuin Mohd. Yusoff and Flora Shumin Chang Abdullah. Journal of Tourism, Hospitality & Culinary Arts, 2 (3). pp. 53-62. ISSN 1985-8914 , 2590-3837

Download

[thumbnail of 44391.pdf] Text
44391.pdf

Download (504kB)
Official URL: https://www.jthca.org/

Abstract

The purpose of this study is to identify Middle East tourists’ hotel selection attributes in Kuala Lumpur. Hotel selection dimensions identified from previous researches were used to help develop the framework of this descriptive study. Four important hotel attribute variables identified were location, services, cleanliness and facilities. Pilot test was conducted before the questionnaires were distributed to the Middle East tourists staying at the five star hotels within the Kuala Lumpur Golden Triangle area. Data obtained was analyzed using Statistical Packages of Social Science (SPSS) and descriptive analysis was used to determine the most significant Middle East tourists’ hotel selection attributes in Kuala Lumpur. Findings of the study will help hotel operators to understand and serve Middle East tourists better.

Metadata

Item Type: Article
Creators:
Creators
Email
Mohd. Yusoff, Fazuin
UNSPECIFIED
Chang Abdullah, Flora Shumin
UNSPECIFIED
Subjects: G Geography. Anthropology. Recreation > G Geography (General) > Travel and the state. Tourism
T Technology > TX Home economics > The house. Including arrangement, care, servants
T Technology > TX Home economics > Hospitality industry. Hotels, clubs, restaurants, etc. Food service
Divisions: Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Hotel and Tourism Management
Journal or Publication Title: Journal of Tourism, Hospitality & Culinary Arts
UiTM Journal Collections: UiTM Journal > Journal of Tourism, Hospitality & Culinary Arts (JTHCA)
ISSN: 1985-8914 , 2590-3837
Volume: 2
Number: 3
Page Range: pp. 53-62
Official URL: https://www.jthca.org/
Item ID: 44391
Uncontrolled Keywords: hotel attributes, hotel selection, Middle East tourists in Malaysia
URI: https://ir.uitm.edu.my/id/eprint/44391

ID Number

44391

Indexing


View in Google Scholar

Edit Item
Edit Item