Abstract
La lnspiracion is a new boutique in fashion and retail industry in Lembah Sireh, Kelantan that will be established in 2020 which offers products such as 'baju kurung' and dress for women. We will be designing products for kids as our future products in order to increase the profit. It is a sole proprietorship that is led by Nur Hafizah as our General Manager. We will be focusing on lace as it is our fundamental value in establishing this company to be one of the successful fashion and retail company in Lembah Sireh.
Our target market are women and kids specifically who lives in Kota Bharu that may be purchasing the dresses and 'baju kurung'. Generally, there are 343,000 population of people in Kota Bharu, and it is estimated that there will be 3,430 people purchasing from us due to La lnspiracion is a new company and just established in fashion and retail industry. The sales that we are estimated to be gaining during our first year of operation is RM 1, 131 ,900 as the potential customers may be buying our products three times per year due to festive seasons and Year End Sale (YES). The potential annual growth is estimated to be having an exponential growth as the total sales are estimated to be increasing every year. Hence, it shows that there will be an increasing in the number of products produced by our company and a high technology is needed for future use in order to be getting higher profit year by year.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Osman, Nur Athirah 2018695394 Nik Ghazali, Nik Nur Atikah 2018260914 Mat Hussin, Nur Hafizah 2018260342 Abdul Rahim, Nur Syahirah Ayu 2018221976 Mat Zain, Nur Hasmat 2018641496 |
Contributors: | Contribution Name Email / ID Num. Thesis advisor Shari, Asma Syazwani UNSPECIFIED |
Subjects: | H Social Sciences > HF Commerce > Business education H Social Sciences > HF Commerce > Business H Social Sciences > HF Commerce > Personnel management. Employment management > Technology. Technological innovations |
Divisions: | Universiti Teknologi MARA, Kelantan > Kota Bharu Campus > Faculty of Business and Management |
Keywords: | La lnspiracion, boutique in fashion and retail industry |
Date: | 18 November 2019 |
URI: | https://ir.uitm.edu.my/id/eprint/43285 |
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