Abstract
In this paper, it is studied about the relationship of corporate culture with employee commitment to the Touch Matrix Sdn. Bhd. This study is based on a survey of 36 employees, managers, and company leaders in Touch Matrix Sdn. Bhd., Kuantan, Pahang. It used the Frequency Analysis, Reliability Analysis and Correlation Analysis for checking the theoretical model. With SPSS 26, the data collected were analyzed to assess the suitability of the research model, to test the relationships, and to assess the reliability and validity of measurement scales for evaluating the impact of organizational culture on all aspects of employee commitment: affective commitment, normative commitment, and continuing commitment. The findings show that our model is in good accordance with the data.
Metadata
Item Type: | Student Project |
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Creators: | Creators Email / ID Num. Syed Mustafar, Syed Ismail UNSPECIFIED |
Subjects: | H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Organizational behavior. Corporate culture H Social Sciences > H Social Sciences (General) > Research H Social Sciences > H Social Sciences (General) > Research > Quantitative research |
Divisions: | Universiti Teknologi MARA, Pahang > Jengka Campus > Faculty of Business and Management |
Programme: | Bachelor in Office Systems Management (HONS.) |
Keywords: | Corporate culture, Employee commitment, Touch Matrix Sdn. Bhd |
Date: | July 2020 |
URI: | https://ir.uitm.edu.my/id/eprint/41200 |
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