Case Study : KR Enterprise / Nabila Husna Mohamad Rodzi

Mohamad Rodzi, Nabila Husna (2020) Case Study : KR Enterprise / Nabila Husna Mohamad Rodzi. [Entrepreneurship Project] (Unpublished)

Abstract

KR Enterprise is a small company formed in Pantai Getting, Tumpat, Kelantan. The owner of the company, Teku Rahaman bin Tuan Mat or which he preferred to be called as Ku Rahaman has started the business for 10 years ago together with his wife and children. ‘budu’ is their main product. ‘budu’ is a food which is a fish sauce made from fermented anchovies. The owner of this company adopts an open mindset where he saw many opportunities despite a lot of competition. He tried to make ‘budu’ with most traditional way as possible as he does not add any preservative or any flavouring in the ‘budu’

Metadata

Item Type:	Entrepreneurship Project
Creators:	Creators Email / ID Num. Mohamad Rodzi, Nabila Husna 2017282736
Contributors:	Contribution Name Email / ID Num. Thesis advisor Shahrrulazhar, Nur Aishazwanie UNSPECIFIED
Subjects:	H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Planning. Business planning. Strategic planning H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Family-owned business enterprises H Social Sciences > HD Industries. Land use. Labor > Food industry and trade. Halal food industry. Certification H Social Sciences > HF Commerce > Commodities. Commercial products. Generic products
Divisions:	Universiti Teknologi MARA, Kelantan > Kota Bharu Campus > Faculty of Computer and Mathematical Sciences
Keywords:	KR Enterprise, Budu, Business strategies
Date:	July 2020
URI:	https://ir.uitm.edu.my/id/eprint/38243