Consumer buying behavior on online purchasing for the students of Universiti Teknologi MARA, Kota Samarahan, Sarawak/ Sebert Hollistini Stanley

Stanley, Sebert Hollistini (2016) Consumer buying behavior on online purchasing for the students of Universiti Teknologi MARA, Kota Samarahan, Sarawak/ Sebert Hollistini Stanley. Degree thesis, Universiti Teknologi MARA Cawangan Sarawak.

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Abstract

ln this research study, the purpose is in stating the consumer buying behaviour on online purchase for the students of Universiti Teknologi MARA, Kota Samarahan, Sarawak. The problem statement has been identified in order to know the reason why this research happened and the entire problem has been solve by analysing the finding of the research study. All the research objectives were completed and achieved by doing the analysis. The objedctive is used in order to set and achieve the target goals of the research. The objective was answered through the findings and analysis. ln addition, the research questions also have been answered through the analysis by referring to the analysis findings that had been conducted. All the analysis had been analyse through the SPSS software. The data is accurate and all the data regarding the respondents is confidential. ln finishing and achieve the goals of the research studies, there may have been some constrain that occurred during the process of this research and had been overcome. This report concludes that the entire element needed for the purpose of the research and only for that purpose of finding the consumer buying behaviour for the students of Universiti Teknologi MARA (UiTM) Kota Samarahan, Sarawak.

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Item Type: Thesis (Degree)
Creators:
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Stanley, Sebert Hollistini
2013706381
Subjects: H Social Sciences > HA Statistics > Theory and method of social science statistics > Data processing. Including SPSS
H Social Sciences > HF Commerce > Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
L Education > LB Theory and practice of education > Higher Education > Institutions of higher education
Divisions: Universiti Teknologi MARA, Sarawak > Kota Samarahan Campus > Faculty of Business and Management
Programme: Degree in Business Management (Marketing)
Item ID: 36849
Uncontrolled Keywords: Consumer buying, Online purchasing, Students
URI: https://ir.uitm.edu.my/id/eprint/36849

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