Abstract
Pandora Box is a karaoke and café establishment that aims to provide the best gathering and leisure spot and at the same time keeping it distinguishable and unique from other competitors in the market.
The main selling point for Pandora Box is the concept that we provide karaoke and café at one place. This is because we want to attract many customers to our premises as well as promoting this new trend to everyone.
Our management team consists of five managers which are General Manager,
Administration Manager, Marketing Manager, Operation Manager and Financial Manager. For our business, we are targeting people from the age of 18 and above. We believe this because this is the age whereby most outgoing and do outing with friends and family.
In the future, targeted increase of 5-8 percent that will know our business and be our loyal customer because we believe that services that we offer will make Pandora Box memorable to the customer.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Kunyir, Yean Laura 2007211392 Morsid, Shamimi 2007200474 Ben, Patricia Minda 2007250546 Haron, Naseeha Sakina 2007241102 Nasir, Mohamad Khairul Fadhillah 2007252414 |
Subjects: | H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty H Social Sciences > HF Commerce > Business societies H Social Sciences > HF Commerce > Marketing |
Divisions: | Universiti Teknologi MARA, Sarawak > Kota Samarahan Campus > Faculty of Business and Management |
Keywords: | Pandora Box,Karaoke,Cafe,Business |
Date: | January 2010 |
URI: | https://ir.uitm.edu.my/id/eprint/36428 |
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