Abstract
Purpose – The purpose of this paper is to study on the effectiveness of social responsibility implementation in Wisma TM Mahkota, Kuantan.
Design/Methodology/Approach – A total of about 30 respondents is selected to be participate in answering the questionnaires, an interview will be made with Manager of Human Capital Business Operation State Pahang.
Findings – The findings of this research will indicate whether there is a significant correlation between factors in independent variable with the dependent variable. It also measure which factor would give better impact to corporate social responsibility.
Practical implications – The findings of this research will be giving a great impact to TM performance and improvement in certain area.
Originality/Value – This paper draws attention towards the effectiveness of corporate social responsibility implementation in Telekom Malaysia Kuantan.
Metadata
Item Type: | Student Project |
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Creators: | Creators Email / ID Num. Wan Ab. Majid, Wan Nur Izni 2009584977 |
Subjects: | H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Social responsibility of business. Social entrepreneurship |
Divisions: | Universiti Teknologi MARA, Melaka > Bandaraya Melaka Campus > Faculty of Business and Management |
Programme: | Bachelor of Business Administration (Hons) Human Resource Management (BA243) |
Keywords: | Corporate social responsibility; Efeectiveness; Telekom Malaysia (TM) |
Date: | 2012 |
URI: | https://ir.uitm.edu.my/id/eprint/31764 |
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