Abstract
Purpose – The purpose of this paper is to study on the effectiveness of social responsibility implementation in Wisma TM Mahkota, Kuantan.
Design/Methodology/Approach – A total of about 30 respondents is selected to be participate in answering the questionnaires, an interview will be made with Manager of Human Capital Business Operation State Pahang.
Findings – The findings of this research will indicate whether there is a significant correlation between factors in independent variable with the dependent variable. It also measure which factor would give better impact to corporate social responsibility.
Practical implications – The findings of this research will be giving a great impact to TM performance and improvement in certain area.
Originality/Value – This paper draws attention towards the effectiveness of corporate social responsibility implementation in Telekom Malaysia Kuantan.
Metadata
| Item Type: | Student Project | 
|---|---|
| Creators: | Creators Email / ID Num. Wan Ab. Majid, Wan Nur Izni 2009584977  | 
        
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Social responsibility of business. Social entrepreneurship  | 
        
| Divisions: | Universiti Teknologi MARA, Melaka > Bandaraya Melaka Campus > Faculty of Business and Management | 
| Programme: | Bachelor of Business Administration (Hons) Human Resource Management (BA243) | 
| Keywords: | Corporate social responsibility; Efeectiveness; Telekom Malaysia (TM) | 
| Date: | 2012 | 
| URI: | https://ir.uitm.edu.my/id/eprint/31764 | 
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