Home made cake batik / Aronick Edward Majimbun... [et al.]

For this semester of July 2010 - November 2010, under the Business Plan Project of ENT 300, we altogether 4 person have decided to establish a new business which are known as Home Made CAKE BATIK. This business is about food production. We are planning to start running this business on January 2011.
Our business chooses this food industry field because this is something that can be recognizing as an innovation and new product in Malaysia. Cake Batik is typically known all around Malaysia for the taste of “Cocoa” and “Milo” and it’s a traditional delicacy of Malaysia during “Hari Raya” but it doesn’t have any shop outlet and not been recognized by outside our Malaysian country. As an entrepreneur, we can see this is something new, and therefore we want to take the opportunity start from now on.
Cake Batik is a cake that being mixed with Marie biscuit and with only two taste which is Milo and Cocoa. That is why we are taking this kind of business opportunity. The histories about this Cake Batik never reveal but for sure it has been discovered in Malaysia. That is why we are taking a step ahead to run this business opportunity to take the advantage to upgrade the making of Cake Batik into more creative and innovative way.
So, we take this opportunity to do this food production business with a small starting cost as a start. Our base of operation is in Putatan area where there is a very developing area and very suitable condition for this business to grow. So, our main operation is to produce Cake Batik and distribute it directly to the customer.
Last but not least, we believe that our Home Made CAKE BATIK has high potential in commercial business and we are very confident, our objective will be achieved.