Massive Open Online Course (MOOC) service quality assessment: Issues and instruments / Safwana Nur Widad, Safri Zurinawati Mohi and Mohd Hafiz Hanafiah

Safri, Safwana Nur Widad and Hanafiah, Mohd Hafiz (2020) Massive Open Online Course (MOOC) service quality assessment: Issues and instruments / Safwana Nur Widad, Safri Zurinawati Mohi and Mohd Hafiz Hanafiah. Journal of Tourism, Hospitality & Culinary Arts (JTHCA), 12 (1). pp. 1-9. ISSN 1985-8914 ; 2590-3837
Abstract

This paper seeks to explore the issue influencing MOOC platform adoption and usage and reviews the existing literature on measuring users’ perceptions about quality in the online platform. It is a concern about how MOOC platform service quality affects the quality of e-learning process. This paper proposes that a proper MOOC service quality assessment would portray the success of the delivery and design of the platform, especially by understanding the platform’s limitation and users' preferences.

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