Tourist satisfaction towards facilities provided in Melaka heritage sites / Muhammad Izzul Hanis Nazri

Nazri, Muhammad Izzul Hanis (2015) Tourist satisfaction towards facilities provided in Melaka heritage sites / Muhammad Izzul Hanis Nazri. [Student Project] (Unpublished)

Abstract

The purpose of this paper is to examine tourist satisfaction towards facilities provided in Melaka heritage sites. A total of 200 respondents from tourist in Melaka heritage sites had participated through convenient sampling technique in answering the questionnaires. Most of respondents are male, the age is between 21 — 30 years old. The Cronbach's Alpha result for general facilities, specific facilities and services shows a strong positive relationship
which means variables is relevant. For the recommendation,there are some recommendations
and suggestions to improve satisfaction of tourist towards facilities provided in Melaka heritage sites. Based on data gather from questionnaires it showed that likers scale for all variables indicate to the 5 which is means slightly satisfy. Thus it is important for the Melaka heritage sites management improve their facilities in order to get the fully satisfaction from the future visitor.

Metadata

Item Type: Student Project
Creators:
Creators
Email / ID Num.
Nazri, Muhammad Izzul Hanis
2013449808
Subjects: G Geography. Anthropology. Recreation > G Geography (General) > Travel and the state. Tourism
H Social Sciences > HF Commerce > Business education
H Social Sciences > HF Commerce > Consumer satisfaction
Divisions: Universiti Teknologi MARA, Sarawak > Kota Samarahan Campus > Faculty of Business and Management
Programme: Diploma In Bussiness Studies
Keywords: Satisfaction, Facilities, Melaka Heritage Sites, Faculty of Business Management, UiTM
Date: December 2015
URI: https://ir.uitm.edu.my/id/eprint/25344
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