Acceptance level of consumers towards genetically modified food: a review / Siti Fatimah Eshak

Eshak, Siti Fatimah (2018) Acceptance level of consumers towards genetically modified food: a review / Siti Fatimah Eshak. [Student Project] (Unpublished)


By the increasing in the number of commercial application and production GM food, there are ethically issues which have been controversial. Many of them claimed that the GM food are unnatural, give negative impact to the environment, and also rise of superweed. However, it also have benefit such can increase yield, have more nutritional value, reduce the production cost, increase profit and reduce pesticide usage. This paper aimed to explore the level of consumer acceptance towards GM food based on the difference type of application and country, attitude of consumer, consumer demand to be inform, labeling policies, trust in information, level of consumer knowledge and the tangible benefit that consumer get by consuming GM food. Based on this review, we know that consumer have different perception in GM food which is positive attitude will lead to the willingness to purchase GM food. Otherwise, negative attitude will lead to the rejection of GM food.


Item Type: Student Project
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Eshak, Siti Fatimah
Subjects: H Social Sciences > HD Industries. Land use. Labor > Food industry and trade. Halal food industry. Certification
H Social Sciences > HF Commerce > Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Q Science > QH Natural history - Biology > Genetics
Divisions: Universiti Teknologi MARA, Melaka > Jasin Campus > Faculty of Plantation and Agrotechnology
Programme: Bachelor of Science (Hons) Plantation Management and Technology (AT220)
Keywords: Biotechnology; GM food; History of GM food; Public acceptance or rejection towards GM food
Date: 2018
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