Abstract
Frosty Fresh Food is a food-based business specializing in the sale of frozen food products to meet the growing demand for convenient and ready-to-cook meals. The company focuses on supplying quality frozen food for households and small food businesses while ensuring proper food safety. The mission of Frosty Fresh Food is to provide fresh and high-quality frozen food products that help customers save time without compromising taste or nutrition. Frosty Fresh Food offers a variety of frozen food products such as ready-to-fry products such as curry puffs, samosas, spring rolls (popiah), donuts, kasturi, cucur bada, nuggets, french fries and chicken balls. Also, ready-to-eat products are available including, dim sum, steamed buns, frozen pizza, lasagna, frozen nasi lemak and ready-cooked dishes such as rendang or beef cooked in blackpepper sauce. Not just that, Frosty Fresh Food also has frozen vegetables and fruits. For instance, mized vegetables (corn, carrot, pea, broccoli and edamame) and mixed fruits (strawberry, blueberry).
Metadata
| Item Type: | Entrepreneurship Project |
|---|---|
| Creators: | Creators Email / ID Num. Ramli, Nur Syauqina Khayreen 2024435094 Buseman, Siti Nurahin 2024298866 Zakaria, Nur Izzah Sofiyah 2024298094 Zubir, Nurul Aina’ Damia 2024272254 Mohd Nazri, Nur Adriana 2024927263 |
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > Food industry and trade. Halal food industry. Certification T Technology > TX Home economics > Food service |
| Divisions: | Universiti Teknologi MARA, Selangor > Puncak Perdana Campus > Faculty of Information Management |
| Keywords: | Frozen food industry, Food preservation, Cold chain logistics, Entrepreneurship, Small and medium enterprises |
| Date: | January 2026 |
| URI: | https://ir.uitm.edu.my/id/eprint/137329 |
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