Itaewon mart

Ibrahim, Amirah Farzana and Rahmat, Azlin Azureen and Nasarudin, Nor Khalidah and Zakaria, Shaidatul Mashitah (2021) Itaewon mart. [Entrepreneurship Project] (Unpublished)

Abstract

Itaewon Mart is located at Jalan 14, Lot 53 Jalan Teluk Cempedak, 25200 Kuantan, Pahang. Itaewon mart was created to provide a good quality of meal from two culture combined in a store to create a fusion and enchance the quality to give satisfaction for our customers and to build a franchise through out West Malaysia. Secondly, is to build a franchise through out West Malaysia and lastly we want to increase our productivity for a better approach for the customer’s comfort in the store. Itaewon mart are formed by a partnership of four person whom are the Administration Manager (Nor Khalidah Binti Nasarudin), Marketing Manager (Azlin Azureen Bt Rahmat), Operational Manager (Shaidatul Mashitah Binti Zakaria), General Manager, the Financial Manager and also the owner of Itaewon mart (Amirah Farzana Binti Ibrahim). Itaewon mart is a business that we created in order to fulfil the urge of our customer’s needs to taste the flavour of Korean cousine and at the same time they can buy Malaysian food in the same place. Our mart use a great quality and halal sources to fulfil our customer’s taste and muslim’s regulation for the food as this country have more muslim people consumers. We have three competitors in the market share at this area. While most ofthem are the well-known business through out Malaysia, or market share have nothas any Korean-Malay business and we want to be one of the first business thatserve this kind of products and services.The owner and partnership has invested RM 50,000.00 to meet working capital requirements and will use loan of RM 186,958.00 to supplement the rest. Our sales projection for the first year are RM 328,698.00. We project a 10% of growth rate for the next year and by the third year we project 15% of the growth. We will have three general worker with basic salary for each one of the general worker are RM1,100.00 per person and the manager basic salary are RM1,300.00 per person.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Ibrahim, Amirah Farzana
2019180931
Rahmat, Azlin Azureen
2018409998
Nasarudin, Nor Khalidah
2018272026
Zakaria, Shaidatul Mashitah
2019101349
Subjects: T Technology > TX Home economics > Food service
T Technology > TX Home economics > Restaurants, cafeterias, tearooms, etc.
Divisions: Universiti Teknologi MARA, Pahang > Jengka Campus
Keywords: Convenience stores, Halal food industry, Korean cuisine
Date: 2021
URI: https://ir.uitm.edu.my/id/eprint/135012
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