Rumah kopi coffee & food

Rumah Kopi enterprise is a partnership business that manufactures and sells coffee and western food, as well as marbled cakes. It is located in Jengka, Pahang, and is set to open on April 21, 2023. This company is run by five partners in total. The general manager is the highest-ranking partner, followed by the financial manager and the administration manager, production manager and marketing manager. In addition, each partner contributes an equal share of the capital, totaling RM100,000. As a result, the total business capital for Rumah Kopi Enterprise is RM500,000. In terms of marketing strategy, we have several marketing objectives, including introducing more of our food, such as the Malayan Buffalo burger, the grilled chicken panini sandwich, the marbled mud cake, and coffee scents, such as black coffee and cappuccino, which many customers will enjoy. We hope to grow the business in the future so that we can introduce more high-quality products and services. Aside from that, our target market is segmented with demographic segmentation, which targets customers based on their desires as well as benefits. The price of each unit of our foods varies depending on the food and drink, but it is less than RM20, which is reasonable for the high quality of our product. For our operation plan, we want to increase our sales revenue and become the best-quality food provider. As a result, in order to achieve these goals, we owned two different operation spaces, a shop and an office, as well as a factory, for more effective and efficient operation activities, particularly in terms of manufacturing and selling. As a result, customers can come to our cafe and dine or pack. We also offer food delivery during our business hours, which are Monday through Saturday from 8 a.m. to 6 p.m. Next, we want our administration to excel in terms of effectively communicating information to each department, producing more competitive employees, and motivating employees. This is to strengthen our bonds so that we can all work together to achieve each organization's goals. Each manager that consists of general manager, financial manager, administration manager, production manager, and marketing manager has their own roles and responsibilities that must be done in order to achieve organization’s goals. Last but not least, we also include our financial plan, which includes project implementation costs, proforma cash flow, proforma income statement, and a financial budget based on our budgets from all plans, including marketing, operation, and administration. It is safe to predict that Rumah Kopi enterprise will have an increasing trend in net profit for the next three years.