Abstract
Golden Food Enterprise is a sole proprietorship company which is located at Raub, Pahang. We provide and serve customers with homemade pizza branded Donn's Pizza. We decide to open up this business because we know that there are some people especially lower-class people who cannot afford to eat in the fast-food restaurant such as Pizza Hut and Dominos Pizza. Therefore, we are planning to produce convenient pizzas with variety type of flavors that are suitable for everyone. Furthermore, we also provide frozen food which are doughnuts and pizza. The idea of producing the frozen foods came out because there are few requests from the customers. Frozen foods are the easiest meal to serve and can be cooked in a short period of time. Frozen pizza can be served during dinner or during occasions while frozen doughnuts can be plated during family tea time. Our target market is comprehensive for all income and age level. Our products are suitable for people of every age where young and old can eat. Our flavours on the pizza can be spicy, mild or non-spicy so that children can also enjoy with their preference level of spiciness. The materials used to make our products are imported to provide the best quality for our consumers. Donn's Pizza began with the total of capital RM 179,654 on which are from the partners who contributed equally each. Our business consists of five important roles which are owners, administration manager, financial manager, marketing manager and operational manager. Business plan is the essence for every business where marketing, operation, organization and financial plan plays the important part. The owner may look up unto the business plan for final decision making to operate a business.
Metadata
| Item Type: | Entrepreneurship Project |
|---|---|
| Creators: | Creators Email / ID Num. Hamidon, Hanis Izzati 2018245218 Sharim, Nur Amirah Syukrina 2018654648 Najib, Nur Anis Syamimi 2018654892 Zanizan, Nurul Afiqah Izzlin 2018209786 Abdul Roni, Nurul Aishalina 2018289794 |
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > Small business. Medium-sized business H Social Sciences > HD Industries. Land use. Labor > Food industry and trade. Halal food industry. Certification T Technology > TX Home economics > Nutrition. Foods and food supply |
| Divisions: | Universiti Teknologi MARA, Pahang > Jengka Campus |
| Keywords: | Food industry, Pizza industry, Frozen food industry |
| Date: | 2021 |
| URI: | https://ir.uitm.edu.my/id/eprint/130404 |
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