Mohd Radzi, Salleh and Amran, Mohamed and Aziz, Abdul Razak and Supardi, Azlan
(2007)
Strategy and structure of the hotel industry in Malaysia / Salleh Mohd Radzi ... [et al.].
Social and Management Research Journal (SMRJ), 4 (1).
pp. 97-107.
ISSN 1675-7017
Official URL: https://smrj.uitm.edu.my/
Abstract
The major purpose ofthis study was to examine the relationship of strategy and structure. Porter s(/980) strategic typology was utilized to classify hotel firms by strategic orientation; and, an analysis of variance was performed to determine the differences in their performance. Structural Equation Modeling was used to confirm the factors underlying the strategy and structure
constructs.
Metadata
| Item Type: | Article |
|---|---|
| Creators: | Creators Email / ID Num. Mohd Radzi, Salleh salleh579@salam.uitm.edu.my Amran, Mohamed UNSPECIFIED Aziz, Abdul Razak UNSPECIFIED Supardi, Azlan UNSPECIFIED |
| Subjects: | G Geography. Anthropology. Recreation > G Geography (General) > Travel. Voyages and travels (General) > Travel and state. Tourism > Malaysia T Technology > TX Home economics > Hospitality industry. Hotels, clubs, restaurants, etc. Food service |
| Divisions: | |
| Journal or Publication Title: | Social and Management Research Journal (SMRJ) |
| UiTM Journal Collections: | UiTM Journal > Social and Management Research Journal (SMRJ) |
| ISSN: | 1675-7017 |
| Volume: | 4 |
| Number: | 1 |
| Page Range: | pp. 97-107 |
| Keywords: | Hotel industry, Malaysia, service industry |
| Date: | 2007 |
| URI: | https://ir.uitm.edu.my/id/eprint/13022 |
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