Abstract
Treasure’s Bakery is a form of business based on partnership of 5 members which hold important position such as general manager, administrative manager, financial manager, operational manager and marketing manager. The business capital is RM500,000 where the contribution of each member is RM100,000. Our company scrumptious cakes and pastries for customers to fulfil their wants and needs. Treasure’s Bakery, with our motto “Bake With Love” is located at Lorong Mutiara 8, Bandar Jengka, 26400 Bandar Tun Razak, Pahang. As one of the important issues, marketing plans need to target consumers as our company can recognize the consumer who can increase and get profit from our business sales. In order to win our customer loyalty, this target market research is to ensure that all our marketing strategy aligns with the demand, desires and wishes of our customer. Our aims are to boost manufacturing. We make sure that the product is made by our company using high-quality ingredients. The customer feels pleased with delivering a high quality product, and will purchase our product again. In order to maximize production and minimize costs, we also use high-quality machinery and equipment to manufacture the product. Our administrative targets are to increase the company's efficiency. To have adequate instruction for the teamwork of junior employees. To build skills in communication and customer service among the employees. Every company must have a financial plan that is used as a budget and how we can handle the saving for the future in order to have a successful and sustain a budget for a company. The funds for the company were handled by Financial Management.
Metadata
| Item Type: | Entrepreneurship Project |
|---|---|
| Creators: | Creators Email / ID Num. Mohd Azhari, Muhammad Irshad Hakim 2018205294 Zainorli, Nurul Amysha 2018240092 Antonis, Dania Athirah 2018642808 Adnan, Siti Nuraishah 2018252942 Abdul Rahman, Siti Zalikha 2018678914 |
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > Small business. Medium-sized business T Technology > TX Home economics > Cooking > Baking. Confectionery T Technology > TX Home economics > Food service |
| Divisions: | Universiti Teknologi MARA, Pahang > Jengka Campus |
| Keywords: | Baked products industry, Bakery, Pastries, |
| Date: | 2021 |
| URI: | https://ir.uitm.edu.my/id/eprint/130045 |
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