A study on customer satisfaction towards service quality: Novotel Kota Kinabalu 1Borneo hotel room

Alimin, Nur Atikah (2013) A study on customer satisfaction towards service quality: Novotel Kota Kinabalu 1Borneo hotel room. [Student Project] (Unpublished)

Abstract

In this chapter, there will be a background study of Novotel Hotel Room. Then, followed by the problem statement whereby there will be issues about the room. Next is the research objective whereby it is consists of research goals and target. After that, there will be a research question in order to find out whether this study can answers the question. Then, followed by the theoretical framework that consist of the independent and dependent variable of customer satisfaction towards service quality of Novotel Kota Kinabalu 1Borneo Hotel Rooms.

Metadata

Item Type:	Student Project
Creators:	Creators Email / ID Num. Alimin, Nur Atikah 2011688586
Subjects:	H Social Sciences > HF Commerce > Consumer satisfaction
Divisions:	Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Business and Management
Programme:	Bachelor of Business Administration (Hons) Marketing
Keywords:	Customer satisfaction, Service quality, Marketing
Date:	2013
URI:	https://ir.uitm.edu.my/id/eprint/129149