Abstract
Our company has established a new business at Puchong, Kuala Lumpur where we want to market a product and also have a specific store. Next, we have also developed a new product that is different from most products around the world. Our brand name is FALIKAHABI (Sunnah Premium Quality), which has used a different ingredient to attract people in Malaysia and didn’t not have a specific race that can purchased this product. As we know, Malaysia has many kinds of races and region, and this healthy product that has been introduced by our company will allowed them to try it without any hesitation. Moreover, our company mission is towards a healthy lifestyle by consuming Sunnah foods that are good for health without preservatives meanwhile our vision is we are use the 100% premium ingredient to maintain the higher quality product and be one of the business company that use Sunnah ingredients in the product. In this situation, every company has their own target people when them has establish the business. Then, for this business, our target people are mostly for them who make an oat and fruity as their favorite ingredients especially to the people who wants to stay healthy. Other than that, our company also target to the whole people such as kids, young or adult to visit our store and try this product. There is also have a reason why customer needs to purchased or try our product which is our product is now a current trend that most of the people wants and them will be suitable with our ingredients towards a healthy lifestyle. In this company business, 5 persons have been managed which is Muhammad Adib Hafiz bin Amzah as General manager of this company, Nur Adlina Binti Mokhtaruddin as administration manager, Rabiatul Adawiyah Binti Ahmad Tajuddin as marketing manager, Nurul Atikah Binti Ahmad Saufi as operational manager and Farhana Binti Mohd Hamid as financial manager.
Metadata
| Item Type: | Entrepreneurship Project |
|---|---|
| Creators: | Creators Email / ID Num. Mokhtaruddin, Nur Adlina 2018448208 Amzah, Muhammad Adib Hafiz 2018435034 Mohd Hamid, Farhana 2018672328 Ahmad Saufi, Nurul Atikah 2018409878 Ahmad Tajuddin, Rabiatul Adawiyah 2018295242 |
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > Small business. Medium-sized business H Social Sciences > HD Industries. Land use. Labor > Food industry and trade. Halal food industry. Certification H Social Sciences > HQ The family. Marriage. Woman > Life style |
| Divisions: | Universiti Teknologi MARA, Pahang > Jengka Campus |
| Keywords: | Falikahabi, Lifestyle, Sunnah Foods |
| Date: | 2021 |
| URI: | https://ir.uitm.edu.my/id/eprint/128793 |
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