Abstract
Our clients are the customers identifying as middle and low class who want consume product with affordable price of product. We also targeting busiest workers because we have delivery services of our product to consumers home. Bams’ offers a variety of sushi that give nutrition of health, low sugar, low calories and receive halal certificates. Bams’ Sdn. Bhd. marketing strategy is to emphasize the quality and price of our products and services. We offer the affordable price because many people in Jengka very low income and poor family. Thus, we develop marketing strategy that gives attraction to come our shop especially poor people. The management of Bams’ Sdn. Bhd. Consists of 5 lead workers are Aiman Nabihah, Anis Asyiqin, Annisa, Azimah, and Hasanah. Our workers have extensive experience in finance, businesses, sales, and accounting. Five partners will be taking role responsibilities together instead different duties and portfolio duties and portfolio of partners. Since, we have service and products commitments plan to aggressively build our brand through newspaper, ads and signboard. The loving sushi café that Bams’ Sdn. Bhd. will provide is sure to appeal to customers throughout Pahang especially Jengka area.
Metadata
| Item Type: | Entrepreneurship Project |
|---|---|
| Creators: | Creators Email / ID Num. Khairul Anuar, Aiman Nabihah 2018213008 |
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > Food industry and trade. Halal food industry. Certification H Social Sciences > HF Commerce > Business societies > Advertising > By product, profession, service, or industry, > Food. Food service |
| Divisions: | Universiti Teknologi MARA, Pahang > Jengka Campus |
| Keywords: | Bams’, Delivery Services, Sushi |
| Date: | 2020 |
| URI: | https://ir.uitm.edu.my/id/eprint/128770 |
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