Abstract
Sidemen’s Sdn. Bhd offers food products and services for customers, providing the variety of national’s foods, drinks, and more snacks that the gives high satisfaction of consumer. Our clients is customers identifying as middle and low class who want consume product with fast and affordable prices. We also targeting busiest workers or pedestrians around the city since our business is done in the food truck that is on the side of the road which they can easily stop by. Sidemen’s also offers a variety of national food and drinks that favoured by many locals and receive halal certificates. Across Kuantan particularly the Sidemen’s Sdn. Bhd. Business has seen an explosion of growth from year to year. Kuantan basically is a capital state of Pahang which have many tourists every year and pedestrians around the city that cause our business rise over the year. While there are currently many businesses like us in Kuantan, but our food truck considered as top choice from the customers because quality of our foods and services was tremendous. Sidemen’s Sdn. Bhd. Marketing strategy is to emphasize the quality and price of products and services. We offer the most affordable price since we got so many competitors that do businesses similar like us. Thus, we develop marketing strategy that gives attraction to come to our truck especially the one who want a cheap snacks to fill their belly. The management of Sidemen’s Sdn. Bhd. consists of lead workers. Our workers has extensive experience in finance, businesses, sales and accounting. Four partners will be take role responsibilities together instead different duties and portfolio duties and portfolio of partners. Already we have service and products commitments plan to aggressively build and promote our business through social media, printed media and tour event. The masterpiece of our food that Sidemen’s Sdn. Bhd. will provide is sure to appeal to customers throughout Pahang especially Kuantan area.
Metadata
| Item Type: | Entrepreneurship Project |
|---|---|
| Creators: | Creators Email / ID Num. Yusoff, Muhammad Feerman 2018215984 |
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > Food industry and trade. Halal food industry. Certification H Social Sciences > HF Commerce > Business |
| Divisions: | Universiti Teknologi MARA, Pahang > Jengka Campus |
| Keywords: | Food truck, Food products and services, Halal certificates |
| Date: | 2020 |
| URI: | https://ir.uitm.edu.my/id/eprint/128758 |
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