Abstract
The YumYum Waffles Sdn. Bhd is a private limited company located in Bandar Ampang, Kuala Lumpur, which is the strategic place to start and run a business because the location is in middle of the city. The main activity of the company is manufacturing because our company provided a sweet, unique, and fluffy waffle to the customers just like the vision of our company. The waffle here known as YumYum Waffles with the slogan of “ Dangerously Delicious “ is available at our YumYum Café. The slogan here illustrates to the people that if they try it once, they will try it again. It is because, the product of waffle that our company produces is only using the premium ingredient but with the affordable price, to ensure our customers will satisfied. In our company, there is 11 personnel, which include four main managers to ensure that the business will be operated smoothly and success to achieve our business target. For instance, the general manager, the administration and finance manager, the marketing manager, the operation manager, cashier, kitchen assistants, and waiters. Our company is targeting people (unisex) that loves dessert, sweetness at the same time is adventurous to try unique flavour around the age of 18 until 40 years old. About 12 flavours of waffles will be offers to our customers. However, these flavours are not only just a “normal” flavour, but it includes a unique flavour, such as Roselle, Pink Guava, and Butterfly Pea Jam Flavours.
Metadata
| Item Type: | Entrepreneurship Project |
|---|---|
| Creators: | Creators Email / ID Num. Hairi, Aini Wahidah 2018278682 Kasminan, Fatin Najwa 2018699118 Abd Shukor, Mohammad Ikmal Saufie 2018290968 Ahmad Tarmizi, Nurul Afiqah 2018297186 |
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > Manufacturing industries H Social Sciences > HF Commerce > Business H Social Sciences > HF Commerce > Consumer satisfaction |
| Divisions: | Universiti Teknologi MARA, Pahang > Jengka Campus |
| Keywords: | Food Manufacturing, Café Business, Premium Ingredient |
| Date: | 2021 |
| URI: | https://ir.uitm.edu.my/id/eprint/128173 |
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