Bananana Biz

Awang Djais, Arfaizul and Zainal Abidin, Munira Saera and Suhaimin, Nazruniza and A. Jalil, Noor Hana (2014) Bananana Biz. [Entrepreneurship Project] (Unpublished)

Abstract

Banana is common in Sabahan communities, most popular banana in Sabah is 'pisang Sabah'. This kind of banana have its own commercial value. Easy distribution of this raw material make Sabahan communities to create product based on this kind of famous banana. It's banana chip. Normally, people looking for banana chip as a daily snacks, souvenirs and so on. It comes with 3 basic flavour such as sweet and salty. Time to time, there is no innovation made. All producer of banana chip in Sabah refer to the traditional flavour. However, demand of this banana still maintained because this banana is delicious. It could be fried banana, fibre sources and raw material for cakes such as banana cakes. Hence, ideas of transforming mode of production and add some new flavour become unbelievable innovation. Our team comes with theory "one plus one". Where, we combining two things people like and transform it become one kind or product in snacks line-product in world's market. In fact, banana chip is basic ingredient but the flavor of banana chip is various. For example chocolate flavour, strawberry flavour and delicious cheese flavour. To become introducer for this kind of innovation is one of our goals. Where, we will bring various flavour of banana chips. Hence, the demand would increase and could be commercialize into world's market level. Hence, as starter we have projection in administration, marketing, operation and financial to ensure our innovation is bring innovator factor in banana chip market. This planning will realise our dream to create new line-product in market. We start to establish this company by looking up opportunities, chance and knowledge to construct our dream become realistic.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Awang Djais, Arfaizul
2011403624
Zainal Abidin, Munira Saera
2011855878
Suhaimin, Nazruniza
2011495452
A. Jalil, Noor Hana
2011881358
Contributors:
Contribution
Name
Email / ID Num.
Advisor
Supain @ Christopher, Cyril
cyril489@uitm.edu.my
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
Divisions: Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Business and Management
Keywords: Administration, Operational, Financial, Marketing, Entrepreneurship
Date: 2014
URI: https://ir.uitm.edu.my/id/eprint/128021
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