A's Fruity

Mohd Nasrulddin, Nor Ainun and Surdiman, Ainur Syafieqa and Razali, Aisyah and Mohd Ashari, Ajwa Syafiqah (2016) A's Fruity. [Entrepreneurship Project] (Unpublished)

Abstract

A's Fruity is a partnership business comprising six members who have each contributed an equal share of capital. The primary business activity is the retail of fresh fruit beverages. All partners are actively involved in management, holding specific roles: Ajwa Syafiqah Binti Mohd Ashari as the General Manager, Ainul Aqilah Binti Mohammad Zakki as the Administration Manager, Aida Wafa Binti Zulkfle as Operational Manager 1, Ainur Syafieqa Binti Surdiman as Operational Manager 2, Nor Ainun binti Mohd Nasrulddin as the Marketing Manager, and Aisyah Binti Razali as the Financial Manager. The General Manager, selected by consensus based on experience and ability, leads the team and is responsible for the overall planning, leading, controlling, and organizing of the business. The Administration Manager handles administrative tasks, including the remuneration schedule. The Operational Managers supervise and coordinate all operational aspects. The Marketing Manager is responsible for developing the marketing plan, identifying customer needs, analyzing competitors, determining the target market and market size, and forecasting future market trends. Finally, the Financial Manager manages all financial matters, including preparing budgets, financial statements for departmental expenses, and controlling the organization's cash flow.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Mohd Nasrulddin, Nor Ainun
2014433118
Surdiman, Ainur Syafieqa
2014618642
Razali, Aisyah
2014442838
Mohd Ashari, Ajwa Syafiqah
2014695088
Contributors:
Contribution
Name
Email / ID Num.
Advisor
Abd Ghani, Rosmah
UNSPECIFIED
Subjects: H Social Sciences > HD Industries. Land use. Labor > Small business. Medium-sized business > Malaysia
T Technology > TX Home economics > Nutrition. Foods and food supply > Beverages
Divisions: Universiti Teknologi MARA, Johor > Segamat Campus > Faculty of Business and Management
Keywords: Partnership business, Fresh fruit beverage, Management structure, General manager, Business roles, Financial management, Marketing plan, Operations
Date: 2016
URI: https://ir.uitm.edu.my/id/eprint/123350
Edit Item
Edit Item

Download

[thumbnail of 123350.pdf] Text
123350.pdf

Download (704kB)

Physical Copy

Physical status and holdings:
Item Status:

ID Number

123350

Indexing

Statistic

Statistic details